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Tuesday, May 20, 2008

Obama's April haul was $31.9 million

Jake Tapper broke the news that Obama raised a total of $31.9 million in April. Of that total, $31.3 million is for the primaries while $600,000 is available only for the general election. The numbers behind the total are fascinating:

Obama has an mighty $37.3 million on hand with $9.2 million tucked away for the general election.

Camp Obama proves (again) that big money comes in small packages. It's been a pattern since last year but the numbers are still impressive: 1.475 million total donors overall making 2.93 million contributions. The average contribution is $91.

The clicks come in small waves: 94% of the contributions to Obama's effort were under $200, 93% of contributions were $100 or less, 77% were $50 or less, and 52% were $25 or less.
Wow. April wasn't the best of months for the Obama campaign. Not bad at all.

UPDATE: Here's a concise breakdown from the Obama campaign:
By the numbers....

New donors in April: 200,000

94% of contributions were under $200

93% of contributions were $100 or less

77% of contributions were $50 or less

52% of contributions were $25 or less

Number of donors to the Obama campaign overall at the end of April: 1.475 million

Number of contributions given: 2,929,000 million

Average donation: $91

Amount raised in April: $31.3 million (plus an additional $600,000 for the general election)

Cash on Hand: $37.3 million (plus an additional $9.2 million for the general election)

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